The DoFollow Club

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I trust you all had a good September and our thoughts go out to those impacted by Hurricane Helene.

In September, the search volatility we saw starting up in August after the most recent core update has only grown and held course, with most industry tracking tools showing continued high volatility.

There is also a good chance that the latest spam update will only add fuel to the fire, potentially dragging down some SERP giants with its changes to link spam and manual action policies.

So, keep an eye on your rankings, but don't panic. Rankings come and go, but keeping consistent with your output is the only way to better your chances of recouping lost traffic.

Now sit back and enjoy some hilarious memes and sexy backlinks!

-J

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Some Backlink Humor

The best of the best from HARO each month

HARO, or Help a Reporter Out, is an online platform where journalists post inquiries for experts to weigh in on topics they are covering. We monitor platforms like HARO daily for our clients and colleagues, and we often run into funny or downright odd requests. Some are just too good to not share...

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The Wife Won't Like This One

Picture this: Its football Sunday, you've got a cold beer in hand, ready to watch your team, and then the wife walks in and asks you to go to brunch with her and her friends.

In this situation, it is critical to be equipped with a couple of different strategies on how to say NO and avoid an unwanted tea session with the girls when your team desperately needs your support.

On a real note, though, sometimes SEO opportunities with other websites make perfect sense, but the timing is just off.

Talk through your ideas, find the best middle ground, and if that means waiting for a month when both sides have the time and resources to make it really work, then so be it! Don't force a collaboration at the expense of its effectiveness, simply out of impatience.

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Backlinks Of The Month

Every month we will be highlighting some of the better backlinks the Mad Mango Marketing team has built as of late.

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Where specific, hyper-focused anchor texts play their role in developing rankings for certain niches, so do brand mentions in relevant spaces.

A huge trend over the last several months and even years has been what many refer to as PR backlinks, which is the process in which an informative, well-researched article is leveraged to gain mentions in the media.

While this doesn't fit the bill of a "PR link" to a T, it walks the line and offers the same value.

By being able to add our client to this fleet management software provider's round-up of leading US construction material suppliers, we add further authority to the client's website which will help "raise all ships", meaning their target keywords.

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Following a trend from last month, do your best to think outside the box.

Does a firearm customization and personalization business offer services for kayaks in any capacity?

Not at all.

Does the firearm company offer educational resources on firearm-related activities such as hunting and outdoor activities?

Absolutely.

Does a guide on successfully hunting from a kayak make sense for such a platform?

You bet it does.

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